According to the data provided by STR Global, June was a good month for hotels in London, England. They managed to increase their occupancy and reach growth of other important metrics.
Even though the supply was also growing in June, the demand outpaced it. The increase of supply estimated 2.6%, while demand added 3.3%. Occupancy kept growing and rose by 0.6% in June to 88.1% in total. Finally, the average daily rate added 1.9% to the level of GBP158.71, making revenue per available room add 1.3% to GBP139.77 in total.
Such raise is particularly important and proves healthy state of tourist industry of London because hotels in the capital of the UK posted growth despite earlier Ramadan and later Wimbledon. Tourists from the Middle East are regular guests of London hotels in summer, but they all leave during Ramadan. Wimbledon, in its turn, started later this year and demand for hotel rooms shifted to one week later to July.