Hotel industry in Europe steadily returns to its prerecession level and hotels in Dusseldorf are on the front with their positive growth results. This information has been recently revealed by STR Global.
In May occupancy in Dusseldorf raised substantially from 34.1% to 72.6% even though ADR level estimated just 67.5% (€146.86). The reasons for such growth are quite vivid – in May the city hosted the Eurovision Song Contest and Interpack trade fair. Subsequently, RevPAR (revenue per available apartment) level also grew to 124.6% or €106.60. This is the largest increase across Europe.
Hotels in other European destinations are not that lucky as the average growth of occupancy in May estimated 5-8%. Demand-supply balance is positive as the increase of supply during 5 months of 2011 estimated just 1.1%, while the growth of demand for the same period reached 5.3%. This means the growth of hotel inventory is slower comparing to growth of the number of tourists, and so RevPAR grows across Europe. Current RevPAR in the region estimates €61. This is the best result for last two years, but still €6 below 2008 level.
Hotels in Gothenburg reached the second-best growth of occupancy rate in May and the rise in RevPAR to €96.85. Among other leaders are hotels in Zurich, Munich and Cologne. The largest decreases feature hotels in Birmingham and hotels in Istanbul with the fall in occupancy of 12.1% and 6.8% respectively.