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2020 Luxury Travel Trends
It may seem that luxury travel doesn’t change much as it is much about comfort and customization. This is true, but, nevertheless, luxury travel also changes over the years as travelers become more experienced and craving for the best investment of their time and money. Let’s see what luxury travel destinations and trends will be hot in 2020.
New and “unspoiled” destinations draw the attention of more luxury travelers as many of their popular destinations become over-touristed and not suitable for a tranquil vacation. As a result, more travelers seek remote and less popular destinations, such as Oman, Greenland, and Borneo. The next trend is about coupling different destinations. There has been a rise in demand for such journeys in recent years. Luxury travelers now want to visit different countries even if their vacation is short. Journeys that cover several different areas are the most sought after – modern tourists want to start their journey in the mountains and then end it at the beach or start from a big city and then head to the jungles.
Food travel isn’t going anywhere. It is still popular, but it has many forms now and is not only limited to trying amazing food and drinks or eating at Michelin-starred restaurants. Travelers now can choose to take cooking classes, enjoy farm-to-table visits, eat at private homes, hunt for truffles, etc.
Group travel is another popular trend. Travel is a fantastic way to unite with friends and meet new people with the same interests, and so more travelers want to enjoy their journeys with like-minded people. Women travel will also become increasingly popular – many women consider “girl only” gateways a great way to relax. More newlyweds prefer “buddymoons” to honeymoons and choose to travel in a group together with their friends rather than staying together.
The next trend is not new – tourists want to mingle with locals during their journeys. They are interested in individual experiences that will give them a deeper understanding of the place that they visit. For example, instead of a standard wine sampling tour, travelers want a private tasting with the owner of a local winery. Smaller hotels that reflect the destination such as inns and family-owned guesthouses will be in the spotlight in 2020. When it comes to emerging destinations for luxury travelers in 2020, Croatia is on the top due to the Game of Thrones and its convenient location. It is followed Antarctica, Iceland, South Africa, Japan, and Portugal. Hotels in Barcelona, Paris, Florence, Rome, and London no need to worry about the lack of luxury travelers as these cities are still the most popular with millennials.
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