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Bookings via Instagram in Conrad Hotels

Conrad Hotels and Resorts now offers a brand new opportunity for its customers. It is possible to make booking in Conrad hotels using such popular service as Instagram. Simply find a photo you like in the world-wide famous photo sharing network, click on it and enjoy fast and convenient booking.

To make the service work, the company made official Instagram account. Hilton Worldwide, which is the owner of the Conrad brand, uses Like2Buy technology developed by Curalate. The company thinks it will inspire travelers and help them find really unique destinations they have never visited before. Every day millions of Instagram users look at their newsfeed, where they see numerous photos from different parts of the world. Conrad managers decided to post photos of different hotels that operate under this brand and offer customers booking right away.

Conrad officials got inspiration for this idea looking how people search and instantly buy items like shoes or fashion items, and decided to stretch it to hospitality area. If the trial goes well, the service will be soon offered by other hotel brands in Hilton portfolio.

01.04.2015

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