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Hyatt Miami At The Blue - To Be Miami Hotels New Brand

ING Clarion Partners has claimed its intention to brand the Blue, a newly opened luxury condo hotel as "Hyatt Miami at the Blue". This Miami hotel is the property of ING Clarion Development Ventures II. Davidson Hotel Company, being the hotel's new operator, is also engaged in the process. Davidson owns the property on the basis of a franchise agreement with Hyatt Vacation Club. The operator is supposed to keep track of hotel operations and its integration with Hyatt Vacation Club.

Due to unique surroundings and the proximity of Miamy International Airport, the hotel attracts vacationers and business people from Doral and around the country. Because there are several America's most renowned golf courses in its vicinity, it is a mecca for golf lovers. The hotel is open for outside vacationers, as well as condo owners and Hyatt Vacation Club members, who can enjoy unique internal time-trading schemes.

The hotel comprises 15 three-story villas with luxurious suites that include large studios and bedrooms. There are a spa center and fitness center, a heated swimming pool, a restaurant and many other amenities. According to Patrick F. Lupsha, Davidson's chief operating officer, the goal of the branding is to "raise public awareness of the resort". "...We will implement our proven proprietary marketing and management programs that will help attract more guests and provide outstanding service levels when they arrive," said Patrick.

08.03.2010

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