The hotel market of the Netherlands keeps showing strong results in both occupancy and ADR, but Belgium, the neighbor country, cannot reach even close results. Hotels in Belgium still suffer from after-effects of terrorist attacks that took place in the capital in March.
The data provided by HOSTA 2016 report shows that despite the growth of supply, hotels in the Netherlands post increased revenue per available room (RevPAR) and profit per hotel room. This is possible thanks to the growth of the average occupancy, which increased from 69.5% to 71.4% in 2015. Last year, hotels in this European country enjoyed the highest occupancy level since 2007. This is a good sign as the occupancy keeps growing for the third year in a row. Average daily rate (ADR) added 6% in 2015, from €96 to €102, making it the highest ADR since 2008. Naturally, Total RevPAR added 13% last year to €129. The forecasts for 2016 and 2017, however, are modest as Brexit and threat of terror attacks can slow down hospitality industry of the Netherlands. The growth of occupancy is expected to increase by 1.9% and 0.3% in 2016 and 2017 respectively.
Belgian hotels had their occupancy fall from 74.3% to 72.8% in 2015. This is the first time that the occupancy has fallen since 2009. However, thanks to increase of ADR from €90 to €92, RevPAR remained stable at the level of €67. The beginning of 2016 followed the trend of the previous year, but the situation has worsened significantly after the terror attacks on March 22. According to April-June statistics provided by STR Global, hotels in Belgium lost around 15% of occupancy. Brussels hotels suffered the most as the occupancy there fell by 20%. The ADR remained stable right after the attacks, but started showing decrease in summer.