Westin Hotels & Resorts announced the launch of two new partnerships as a part of its Westin Well-Being Movement global program. These new campaigns were developed together with SuperChefs and The Juicery.
Both the campaigns have different target. SuperChefs is a team of professionals doctors, dieticians, chefs, dentists and other specialists who have vast experience of working with children. Together with them Westin developed The Westin Eat Well Menu for Kids. The menu is already available in selected hotels and will be soon spread to Westin properties worldwide. The Westin Eat Well Menu for Kids contains eight signature dishes. These dishes were approved not only by experts, but also by children, so they are healthy and fun to eat. Dishes like Build Your Own Salmon Nicoise Salad or Build Your Own Fruit Crepes look more like entertaining games - colorful dishes with mini games like word scramble also contain educational tips for kids.
The second team, The Juicery, worked with Westin on another project. The Juicery gathered leading nutritionists with one aim to develop smoothies and juices that will keep guests of Westin hotels healthy and full of energy. Westin Fresh by The Juicery contains juices and smoothies with such ingredients as acai, pomegranate, beetroot, spinach, kale, mint and blueberry. Guests will be welcome to try them in all Westin hotels around the world by the beginning of 2015.