Four Seasons Hotels and Resorts has decided to launch a new campaign called “Beer Fest”. This campaign, which will be available in Four Seasons Hotels globally, is devoted, as it is not hard to guess, to beer. Guests of the company’s hotels are welcome to enjoy special menus that contain delicious beer and various snacks.
The main reason why the Toronto-headquartered company decided to launch Beer Fest is the popularity of craft beer. Not only Americas enjoy this drink, craft beer has become very popular around the world. Four Seasons doesn’t want to stay away from the trend and so it has decided to offer finest craft beer for its clients. However, beer is not the only attraction of Beer Fest. Particularly for the event, restaurants in Four Seasons hotels have prepared special dishes for the drink. In some hotels the dishes offered are truly unique and innovative. For example, in Four Seasons Hotel Mumbai guests are welcome to try blond-beer dosas, and Four Seasons Resort Vail offers pineapple-bacon doughnuts with IPA glaze.
The hotelier is very satisfied with the event and they are going to repeat it next year.