Most foreign guests are invited to take part in picking mushrooms; tours are usually arranged for groups of several people. Alba is the center of the truffle industry; the world-famous annual Truffle Fair is held there. It is visited by famous chefs and ordinary travelers; in addition to mushrooms, a lot of interesting products can be purchased there.
Another important symbol of the region is wine; a very interesting and colorful holiday is dedicated to it. Corsa della Botti Wine Festival is held annually in Nice Monferato. The main event of this festival is an unusual race; it brings together representatives of various wineries. The purpose of competition is very simple, just to roll a huge wine barrel to finish as soon as possible. A huge number of people come to watch these races; after it comes the most enjoyable part of the festival, wine tasting. For a modest fee, anyone can taste the most exquisite varieties of drinks, as each local winery brings its greatest wines to the festival.
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